InDrive's Ambitious Play to Become More Than Just a Ride Hailing App InDrive, the rival to Uber, has been quietly expanding its presence beyond ride hailing services in emerging markets.
The company's growth into advertising and delivery businesses is more than just an effort to diversify revenue streams; it's an attempt to create a new type of consumer platform that leverages its massive user base.
The numbers are impressive: over 2 billion impressions and 2,000 paying advertisers on its platform each month.